Startup Success Lab
We transform ideas into workable products
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early stage products
We test product ideas through digital experiments, viable concepts then evolve into early-stage products & companies.
startup as a service
Early prototyping to product launch and growth stages, we assist in all phases of early startup development.
angel to seed stage
We invest in early-stage software companies who build disruptive products that provide real world value.
our formula for startup success
MINIMIZE RISK + MAXIMIZE PRODUCT = SUCCESS
Most startups don’t fail due to product, they fail due to poor business sense, planning, and execution. Through careful analysis we’ve minimized the non-product factors related to failure and MAXIMIZED the product factors related to success. This combination is the basis of our formula and empowers our ability to create successful startups.
Minimizing Risk
We practice risk minimization for startups by reducing non-product factors that often cause startups to fail. We achieve this by:
Maximizing Product
High product value is paramount to a product’s success. We center our efforts to increase product value through:
our process
we take a scientific approach to startups
Evolving Our Process
Test hypotheses, gather intelligence, adapt swiftly.
This refines & evolves our ability to succeed when others fail.
our science
scientific strategy execution of our core competencies
